Program offered is a Bachelor.

The Post University Bachelor of Science in Business Administration/Marketing Degree has been structured to provide you with an understanding of business: the ways in which data are gathered, organized, reported, marketed, and analyzed; and the key areas in which plans are developed, strategies devised, plans implemented, and decisions are made. This program also provides you with a thorough knowledge of marketing concepts and helps you develop a comprehensive understanding of strategic and tactical marketing strategies. The Bachelor of Science in Business Administration/Marketing Degree will prepare you for exciting careers in advertising, marketing, promotions, public relations or sales. You will become familiar with the specialized skills of selling, advertising, retailing and market research. Courses will provide you with an understanding of current marketing theory and practices with special attention to the "Four P's" of the marketing mix: Product, Place, Promotion and Price.