Online Due to the global popularity of the World Wide Web, the use of computer technology to build, attract and maintain a customer base has increasingly become the norm, rather than the exception. Those who study eBusiness, or electronic business, will learn the ins and outs of utilizing the latest technological advances to manage, maximize and multiply business opportunities. Students will integrate general business principles with information technology, entrepreneurship, E-Commerce, contract /acquisition management, law, and e-marketing.