Online Bachelors Degree in Public Relations: Public relations (PR) is the practice of managing the communication between an organization  and its publics.  Public relations gains an organization or individual exposure  to their audiences using topics of public interest and news  items that provide a third-party endorsement  and do not direct payment. Common activities include speaking at conferences, working with the media, and employee communication. It is something that is not tangible; this is what sets it apart from advertising.