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Business Marketing

This program provides students with an extensive business background, focusing on principles of marketing. Specialized courses provide the foundation for students to begin careers in retail management, sales, advertising, and many other related industries.

Skills, Tasks & Knowledge of the Job

  • Basic business principles, including economics, accounting and finance
  • Composition and presentation skills
  • Marketing and advertising fundamentals
  • Tools: desktop computer, office suite software (Word, Excel, PowerPoint)

Typical Work Environments

  • Retail environments
  • Marketing, PR and advertising agencies of all sizes
  • In-house corporate marketing departments
  • Companies and organizations that require sales associates
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Campus Offerings:

Harrison College is accredited by the Accrediting Council for Independent Colleges and Schools to award Certificates, Diplomas and Associate of Applied Science and Bachelor of Science Degrees. The Accrediting Council for Independent Colleges and Schools is listed as a nationally recognized accrediting agency by the United States Department of Education. Its accreditation of degree-granting institutions is also recognized by the Council for Higher Education Accreditation.